How to Turn DM Conversations into High-Ticket Sales in 2025

Let's Talk About DM Sales (And Why Most People Are Doing It Wrong)

I'll be honest - after working behind the scenes of multiple 7-figure businesses, I've seen a lot of cringe-worthy DM attempts. But I've also seen what actually works, and it's probably not what you think.

First Things First: The DM Game Has Changed

Remember when you could just slide into someone's DMs with a "Love your content!" and actually get a response? Yeah, those days are over. Everyone's inbox is flooded with those messages, and they're all getting ignored.

Here's What Actually Works

Let's break down what makes the difference between DMs that convert and DMs that die in the inbox.

Before You Even Send That First Message

Think about it - would you buy from someone who just randomly showed up in your DMs? Of course not. You need to be a familiar name before you ever hit send.

But here's where people mess up: they think dropping generic comments like "Great post!" is enough. It's not. Instead:

- Jump into actual conversations in their comments

- Add real value to discussions they start

- Share your perspective when it's relevant

When you do this right, they'll see your DM and think "Oh yeah, I know them" instead of "Who is this random person?"

The First Message: Make It Count

Want to know what really works? Here's a real example from a 7-figure business owner's DMs:

"That point you made about scaling service businesses - especially when you talked about systems vs hustle. Hit way too close to home. What made you shift your thinking on this?"

Why does this work? Because:

- Shows you actually read their content

- References something specific

- Gives them something interesting to respond to

- Opens a real conversation

The Benefits of Mastering DM Sales

Let’s pause for a moment to talk about why getting DM sales right is such a game-changer.

Save Time: You don’t need long email chains or endless discovery calls to land clients. DMs allow you to have concise, focused conversations that lead to quick decisions.

Build Trust Faster: Personal, real-time communication makes it easier to connect with prospects, understand their needs, and show them you’re the right person for the job.

Close High-Ticket Sales Without Feeling “Salesy”: When done correctly, DMs feel like natural conversations, not awkward pitches. This keeps prospects engaged and excited to work with you.

Create Consistent Leads: Mastering DMs means you’ll always have a pipeline of potential clients ready to connect and convert.

The Psychology of Converting DMs into Sales

Here's what most people get wrong - they try to sell way too soon. It's like proposing marriage on the first date. Just don't.

Instead, understand this: people buy when they:

- Feel like you get their problem

- Trust that you know your stuff

- See you as someone who can actually help

Here's How These Conversations Actually Flow

Let’s break it down:

When They Share a Frustration

Don’t jump in with your solution.

Instead, ask:

“Oh, I’ve been there! What have you tried so far?”

This gets them talking about their struggles and shows you understand their world.

When They List What Hasn’t Worked

That’s your moment:

“That’s exactly what I was doing too before I figured out [insight]. Have you thought about looking at it differently?”

When to Mention Your Offer

Wait until they’re practically asking for it without asking. You’ll know it’s time when:

- They’re openly sharing their struggles.

- They’re asking about your approach.

- They’re talking about wanting change.

Then say:

“I actually created something specifically for this after seeing so many people struggle with it. Want me to share more details?”

Want to master this entire process?

Get our free Damn Good DMs guide.

You'll learn:

- The exact psychology behind DMs that convert

- A framework you can start using today

- What makes people actually respond

- How to transition to the sale naturally